Unlike what some people say — that Bluesky does not have an algorithm — it does. Bluesky uses an algorithm to find the best content for you. You can find it in the Discover tab.
You just have a clearer choice of going to the For You tab (which just presents you with posts and replies from the accounts you follow) compared to the posts in the Discover tab which is decided by an algorithm based on your interests.
TheBlue.social provides a suite of tools to enhance your Bluesky experience, from analytics to post scheduling.
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