Bluesky guide
What is Bluesky Social? Who owns Bluesky?
Bluesky Social is a social app built on the AT Protocol, an open-source framework for building social apps that can talk to each other. It feels familiar if you know Twitter or X, but the important difference is choice: custom feeds, account portability, and composable moderation are part of the system.
What Bluesky Is
Bluesky is a public conversation app where people post short updates, replies, images, links, and threads. The app is the visible product, while the AT Protocol is the open network layer underneath it.
That design matters because Bluesky is not only one app with one feed. Users can choose different feeds, use a domain as a handle, and move hosting providers without giving up their identity and data.
Who Owns Bluesky
Bluesky Social, the company behind the Bluesky app, is a Public Benefit Corporation. Bluesky's company FAQ says it is owned by Jay Graber and the Bluesky team, with a board consisting of Jay Graber, Jeremie Miller, Mike Masnick, and Kinjal Shah.
The project began at Twitter in 2019, when Jack Dorsey was Twitter CEO. Bluesky has been an independent company since its formation in 2021, and Twitter severed its service agreement with Bluesky in late 2022.
Bluesky vs. Twitter/X
| Area | Bluesky | Twitter/X |
|---|---|---|
| Feeds | Users can choose custom feeds and algorithms. | Main algorithm is controlled by the platform. |
| Identity | Handles can use domains. | Handles are platform usernames. |
| Protocol | Built on the AT Protocol. | Centralized platform. |
| Company | Independent Public Benefit Corporation. | Company-operated centralized platform. |
Useful Bluesky Tools
TheBlue.social helps creators use Bluesky more effectively with scheduling, analytics, follow-back tools, starter pack discovery, and free utilities.
FAQs
What is Bluesky Social?
Bluesky Social is a social app built on the AT Protocol, an open-source framework for building interoperable social apps. It is designed so social media is not controlled by a single company.
Who owns Bluesky?
Bluesky Social is a Public Benefit Corporation owned by Jay Graber and the Bluesky team, according to Bluesky's company FAQ.
Is Bluesky the same as Blue Sky Social?
People often search for Blue Sky Social, but the platform name is Bluesky. The official consumer app is commonly called Bluesky Social.
What makes Bluesky different from Twitter or X?
Bluesky is built around the AT Protocol, account portability, algorithmic choice, and composable moderation. Bluesky has been an independent company since its formation in 2021.
Sources
Facts above are based on Bluesky's company FAQ and Bluesky's AT Protocol documentation.